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Description
Emotional Design: Why We Love (or Hate) Everyday ThingsWhy attractive things work better and other crucial insights into human centered design Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human centered design, showing that good design demanded that
Why attractive things work better and other crucial insights into human-centered designEmotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.
Binding Type: Paperback
Publisher: Basic Books
Published: 05/01/2005
ISBN: 9780465051366
Pages: 272
Weight: 0.45lbs
Size: 7.90h x 5.20w x 0.80d
Review Citations: Ingram Advance 05/01/2005 pg. 126
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4.1 ★★★★★
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Product Reviews
★★★★★ 5
Good shorts but they run big
Size: 38, Color: Dusty Olive
I've been losing weight and picked these up in my new size (38). It turns out these are cut for a generous American midsection, and have an elastic fit in the waist, so you can (and probably should!) safely go down a size. I got mine in 34 instead and they fit great.
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Reviewed in the United States on May 22, 2026
★★★★★ 5
Great fit, functional, most comfortable shorts!
Size: 30, Color: Anthracite Camo
These are my go-to shorts, I now have five pair in different camo colors! I suggest one waist size smaller than you normally wear, (I buy a 30 instead of a 32, because they stretch and would be too sloppy if I purchased my regular size). The large open slotted pocket on the left, behind the Velcro flap pocket, is perfect for a normal sized cell phone. Plenty of utility pockets for EDC. Since these stretch slightly to accommodate movement and sitting, they are extremely comfortable. Also, my wife says they are good looking on me, so that gets an extra star!
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Reviewed in the United States on March 24, 2026
★★★★★ 5
great shorts
Size: 38, Color: Gunmetal
excellent shorts. slightly loose around the waist, which i prefer. inseam is perfect just above the knee. light weight
and roomy. wash well.
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Reviewed in the United States on May 24, 2026
★★★★★ 5
Love the material!
Size: Large, Color: Black
Very soft and beautiful material. The size was perfect. It works well for layering and can also be dressed up. It is not clingy at all. The quality is great.
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Reviewed in the United States on May 30, 2026
★★★★★ 5
Worked well for my needs!
Size: X-Large, Color: Black
Nice thick material. I think these could be workout shirts or regular day attire. Soft, wash well, nice stretch, and arm pit gaps aren’t a so wide they look silly or sloppy. Good value for the money. True to size as well.
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Reviewed in the United States on April 24, 2026