SKU: 47710411669

Machine Beauty: Elegance and the Heart of Technology

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Machine Beauty: Elegance and the Heart of TechnologyWhen something works well, you can feel it; there is a sense of rightness to it. We call that rightness beauty, and it ought to be the single most important component of design. This recognition is at the heart of David Gelernter's witty argued essay, Machine Beauty, which defines beauty as an inspired mating of simplicity and power. You can see it in a Bauhaus chair, the Hoover Dam, or an Emerson radio circa 1930. In contrast, too many contemporary

When something works well, you can feel it; there is a sense of rightness to it. We call that rightness beauty, and it ought to be the single most important component of design.This recognition is at the heart of David Gelernter's witty argued essay, Machine Beauty, which defines beauty as an inspired mating of simplicity and power. You can see it in a Bauhaus chair, the Hoover Dam, or an Emerson radio circa 1930. In contrast, too many contemporary technologists run out of ideas and resort to gimmicks and features; they are rarely capable of real, structural ingenuity.Nowhere is this more evident than in the world of computers. You don't have to look far to see how oblivious most computer technologists are to the idea of beauty. Just look at how ugly your computer cabinet is, how unwieldy and out of sync it feels with the manner and speed with which you process thought.The best designers, however, are obsessed with beauty. Both hardware and software should afford us the greatest opportunity to achieve deep beauty, the kind of beauty that happens when many types of loveliness reinforce one another, when design expresses an underlying technology, a machine logic. Program software ought to be transparent; it should engage what Gelernter calls "a thought-amplifying feedback loop," a creative symbiosis with its user. These principles, beautiful in themselves, will set the stage for the next technological revolution, in which the pursuit of elegance will lead to extraordinary innovations.Machine Beauty will delight Gelernter's growing audience, fans of his provocative and biting journalism. Anyone who manufactures, designs, or uses computers will be galvanized by his cogent arguments and tantalizing glimpse of a bright future, where beautiful technology abounds.

Binding Type: Paperback
Publisher: Basic Books
Published: 12/22/1998
ISBN: 9780465043163
Pages: 176
Weight: 0.43lbs
Size: 7.98h x 5.31w x 0.52d
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SKU: 47710411669

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Kassy
Los Angeles, US
★★★★★ 5
GSD Winner
Color: Blue+Red
10/10 recommend for big dogs with a tough chew. Our GSD absolutely loves these squeaky balls. They have perfect texture for his teeth and for our grip. They are the size of a baseball and are so durable and fun. Yes the squeaky is LOUD but he loves them so much that it's cute
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Reviewed in the United States on May 12, 2026
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J Shade
Bozeman, US
★★★★★ 5
Still in one piece and still squeaks--that's a win with my Pitbull.
Color: Blue+Red
Great toys for my dog. I can't say your dog won't chew through these, but my little Pitbull who chews through most 'tough' toys within 15 minutes is still working on these. Both are still intact and still squeak two days later. And that's something for her. She's a master at surgically removing squeakers from toys. I'm happy.
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Reviewed in the United States on May 2, 2026
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phan_graph
Chelsea, US
★★★★★ 4
Great buy
Color: Blue+Red
My dogs kill every toy. They arrived very agressive chewers. These have lasted way longer than most balls have. Great value
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Reviewed in the United States on April 24, 2026
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megs2168
Battle Creek, US
★★★★★ 5
If your dog loves tennis balls, you NEED these
Raising any puppy is tough. Raising a German Shepherd puppy has often left me questioning my life choices. So I was ecstatic the day that my 60-lb puppy decided that he loves tennis balls and occupied himself for 2 hours without needing constant intervention. Naturally, my immediate response was to make sure we had a constant supply of large tennis balls for dogs available. Now my puppy loves mischief, but he’s not an aggressive chewer. And I was irritated to discover that every brand and size of tennis ball broke within an hour max of play. By simply playing fetch and batting the ball around with his paws, every single tennis ball split into 2 halves. We needed something better! These squeaky balls are exactly that! They come in a 2-pack. I gave my pup the 1st one a week ago and it’s still going strong! We play fetch in the backyard, he brings it into the doggy pool with him, it rolls around in the dirt and can be rinsed off easily. It’s by far his favorite toy, and he takes it everywhere with him. Finally a squeaky ball that can keep up with my dog! These are the perfect size, texture, bounce, squeak, everything. These are the ONLY squeaky balls I will buy from now on. Five stars for sure!
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Reviewed in the United States on March 12, 2026
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Kelsey
Pawtucket, US
★★★★★ 5
Durable squeaky ball for chewers
Color: Blue+Red, Color: Blue+Red
These are great! My 54 lb GSP loves them and it’s the only thing she cannot destroy! She’s currently 1 year and we have had the balls for several months. We have this brand and similar ones too. They float, bounce, and squeak. The ridges are good for chewing.
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Reviewed in the United States on May 4, 2026

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