SKU: 49513227809

Lead with a Story: A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire

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Description

Lead with a Story: A Guide to Crafting Business Narratives That Captivate, Convince, and InspireWhether you're trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between lackluster enthusiasm and a rallying cry. Addressing a wide variety of business challenges, including specific stories to help you overcome twenty one difficult situations, Lead with a Story gives you theability to engage an audience the way logic and bullet points alone never could. This how

Whether you're trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between lackluster enthusiasm and a rallying cry. Addressing a wide variety of business challenges, including specific stories to help you overcome twenty-one difficult situations, Lead with a Story gives you theability to engage an audience the way logic and bullet points alone never could. This how-to guidebook shows readers how powerful stories can help define culture and values, engender creativity and innovation, foster collaboration, build relationships, provide coaching and feedback, and lead change. Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for today's leaders. Many highly successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter & Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. Complete with examples from these and many other high-profile companies, Lead with a Story gives readers the guidance they need to spin a narrative to stunning effect.

Binding Type: Hardcover
Publisher: Amacom
Published: 08/10/2012
ISBN: 9780814420300
Pages: 280
Weight: 1.25lbs
Size: 9.28h x 6.34w x 1.15d

Review Citations: Publishers Weekly 05/14/2012 pg. 56
Foreword 08/30/2012
Choice 02/01/2013
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SKU: 49513227809

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Cass
Charlottesville, US
★★★★★ 5
Cute and Cozy
Size: Medium, Color: Chocolate
Normally I am hesitant to buy clothes off Amazon but I kept getting ads for this. I took the chance and bought this + the pants. I live in Michigan where winters get bitter cold. These are actually very cute and cozy. I wear one layer of thermals over it and my puffer coat but even without it, it's still warm. The size is fine I would say you are ok sticking with your regular size or sizing down. It is thick and stretchy too. I got lots of compliments on the outfit.
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Shades of Sweater & Pants are Off
Size: X-Large, Color: Zephyr Pink
The color of the sweater and pants are not the same shade. Also, they are far from “cozy” and not as snuggly as I had hoped for. However the quality of the construction and material appear good.
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Robert Beck
Lowell, US
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Very cute! High quality denim.
I'm just gonna be honest with you ladies. These look and fit best on someone with a flat stomach, or more defined waist. Otherwise it is going to be hard to find a balance of how they slouch on the waist and the right amount of baggy. I'm 5'2, 150lbs, and the 27 fits me perfect and falls about 1 1/2 inch below my belly button. The length was perfect either straight with my Converse, or cuffed with my sandals.
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Jennifer Price
Cuba, US
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I finally got my hands on these
I love we the free, so happy I finally got my hands on these in my size. I love the black, they are so comfy and you can feel the quality. They fit perfect. Recommend trying them!
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Great Jeans, love the look and fit
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