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Description
The Art of Ideas: Creative Thinking for Work and LifeGreat ideas don't just happen. Innovation springs from creative thinking a method of the human mind that we can study and learn. In The Art of Ideas, William Duggan and Amy Murphy bring together business concepts with stories of creativity in art, politics, and history to provide a visual and accessible guide to the art and science of new and useful ideas. In chapters accompanied by charming and inviting illustrations, Duggan and Murphy detail how to
Great ideas don't just happen. Innovation springs from creative thinking--a method of the human mind that we can study and learn. In The Art of Ideas, William Duggan and Amy Murphy bring together business concepts with stories of creativity in art, politics, and history to provide a visual and accessible guide to the art and science of new and useful ideas. In chapters accompanied by charming and inviting illustrations, Duggan and Murphy detail how to spark your own ideas and what to do while waiting for inspiration to strike. They show that regardless of the field, innovations happen in the same way: examples from history, presence of mind, creative combination, and resolution to action. The Art of Ideas features case studies and exercises that explain how to break down problems, search for precedents, and creatively combine past models to form new ideas. It showcases how Picasso developed his painting style, how Gandhi became the man we know today, and how Netflix came to disrupt the movie-rental business. Lavishly illustrated in an appealing artistic style, The Art of Ideas helps readers unlock the secret to creativity in business and in life.Binding Type: Paperback
Publisher: Columbia Business School Publishing
Published: 11/19/2019
ISBN: 9780231179409
Pages: 128
Weight: 0.35lbs
Size: 6.40h x 6.50w x 0.50d
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4.9 ★★★★★
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Product Reviews
★★★★★ 5
NICE BAG
Color: A Black
Beautiful bag, exactly like it appears in the picture. I’ve been using it for months, and it still looks as good as when it arrived. It had a slight odor at first, but that disappeared after two days. I like the fit, the durability, the pocket inside the bag, and the small bag. Great purchase for the money I spent.
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Reviewed in the United States on March 24, 2026
★★★★★ 5
Will purchase again
Color: A Black
I just received my new purse. It is so soft and spacious. I love the extra pouch. It’s really nice to throw across your shoulder and run a few errands. Great purse for the price.
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Reviewed in the United States on May 4, 2026
★★★★★ 4
Cute bag
Color: A Black
Super cute and so soft but falls off the shoulder too easily
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Reviewed in the United States on April 29, 2026
★★★★★ 5
Enough space and nice look
Color: Dark Coffee
So far is good. I bought it to go to work . It's not leather and it may not last many years, but for me it's fine. I can locked it in my file cabinet because it flexible and soft.
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Reviewed in the United States on May 24, 2026
★★★★★ 3
The red color is not a true red.
Color: Red
The red bag that I received is more of a dull, red clay, depressing color. Otherwise this pocket book is great.
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Reviewed in the United States on December 14, 2025